Hypebeans unveils its summer creations and offerings for the community
Hypebeans, a communal destination serving quality coffee, releases a range of new offerings and products from the return of the drip bag box to an exclusive ceramic coffee cup and affogato for the community this summer.
Introducing the upgraded Hypebeans Drip Bag Box, this box set consists of 10 drip bags of Hypebeans’ signature House Blend, offering a rich and dark chocolate finish. Crafted by our local roaster, each drip bag delivers a full-bodied brew. Whether enjoyed as a daily treat or presented as a gift, the Hypebeans Drip Bag Box is the ideal selection for every coffee lover. It is now available both in-store and online at hbx.com.
To elevate the coffee experience, Hypebeans has collaborated with specialty coffee tool brand, Clay Coffee Collective, to create a ceramic sensory coffee cup specially designed in Hypebeans’ signature green color. Taking inspiration from traditional tea cups, these pieces feature a higher translucency compared to ordinary ceramic cups, achieved through a special firing process using clay with adjusted potassium and sodium content. The jade-like texture adds a subtle hint of refinement, while the thoughtfully designed curvature provides a different sensory experience. Each cup is individually handcrafted with subtle variations in glazes and prints, making every piece a work of art. The Clay Coffee Collective for Hypebeans will be available in limited quantities in-stores now.
In addition, Hypebeans is joining hands with renowned Italian chocolatier Venchi to introduce the return of a beloved summer offering, the special Affogato. With carefully selected ingredients, this summer treat combines the rich Piedmont hazelnuts flavor from Venchi’s gelato with Hypebeans’ signature in-house brew, creating an affogato that perfectly complements the toasty aroma of Hypebeans’ coffee beans. To enrich the taste of the Affogato, a piece of Venchi Mini Blend chocolate will be offered in a limited quantity with a purchase of Venchi for Hypebeans Affogato, while supplies last. Venchi for Hypebeans Affogato will be available at Hypebeans Fashion Walk from July 29, 2024, followed by the launch in Hypebeans Landmark in August.
To celebrate the summer season, Hypebeans is offering a bundle discount for the community to experience the full range of Hypebeans’ drinks and food items while enjoying some savings. By purchasing a drink along with a food option, customers can enjoy a 10% discount on both items. The offer is now available for dine-in and takeaway.
Media inquiries: media@hypebeans.com